European Commission

 

Keywords details

The keyword 'misleading advertising' has been found in the following documents:


UCP Directive

Whereas (10)
Whereas (3)





EC Guidance

2.2.2. Case law and Guidance
3.4.2. Rationale/Preliminary considerations on the prohibition n. 20 in Annex I





Cases

National ID Common name Subject Directive article Date decision Decision type
PS649 PRO-ACTIV AIUTA A RIDURRE IL COLESTEROLO misleading commercial practices Article 5 2.
Article 5 4.
Article 6 1.
29/04/2009 Administrative decision, first degree
Recommendation no 1/03-05-2008 misleading advertising Article 5 4.
Article 6 1.
03/05/2008 Other
I-1621-189/2009 free Annex I al1 20.
10/07/2009 Court decision, first degree
1 O 2937/10 attributes of the trader Article 6 1.
22/12/2010 Court decision, first degree
MAO:445/09 advertisement Article 5 1.
24/09/2009 Court decision, first degree
Hof van Beroep te Brussel 22 February 2011 Hof van Beroep te Brussel 22 February 2011 misleading advertising Article 6 1. (b)
22/02/2011 Court decision in appeal
Decision no. RWA-25/2010 price information Article 6 1. (b)
Article 7 4. (c)
28/12/2010 Administrative decision, first degree
[2009] IEHC 569 Tesco Ireland Limited v Dunnes Stores enforcement Article 11 al2 (a)
Article 14 4. al1
23/12/2009 Court decision, first degree
17 HK 0 20331/09 information obligation Article 7 4. (b)
11/02/2010 Court decision, first degree
Cour de Cassation, chambre criminelle, N° 07-83.449 proof of negligence 18/03/2008 Supreme court decision
6 U 79/09 Die letzten 6 Ausverkaufstage clearance sale Article 6 1.
Annex I al1 15.
18/09/2009 Court decision in appeal
MD 2010:6 comparative advertising Article 5 1.
Article 5 2.
Article 5 4. (a)
Article 6 1.
Article 14 3. al1 al1
09/02/2010 Court decision in appeal
4 Ob 245/07v misleading omissions Article 14 3. al1 al1
28/04/2008 Supreme court decision
6 U 108/07 misleading advertising Article 5 1.
Article 5 2.
Article 5 3.
29/05/2008 Court decision in appeal
5 W 80/10 editorial content Article 5 1.
Article 5 2.
Annex I al1 11.
28/06/2010 Court decision in appeal
17 Ob 14/10y labelling Article 6 2. (a)
Annex I al1 13.
16/02/2011 Supreme court decision
19J/2010 misleading advertising Article 5 4. (a)
Article 6 2. (a)
Article 7 1.
20/09/2010 Other
8Sžo/40/2011 8Sžo/40/2011 price Article 6
Article 7
26/04/2012 Supreme court decision
2S-11 2S-11 advertisement Article 6 1.
Annex I al1 17.
17/07/2013 Administrative decision, first degree
PS8510 "BANCO POSTA-PROMO 4%" misleading advertising Article 6 1. (b)
30/05/2013 Administrative decision, first degree
Court of Appeal of Brussels, 8 May 2008 misleading advertising Article 6 1.
Article 6 1. (b)
08/05/2008 Court decision in appeal
Decision no. RKR-26/2010 free Article 6 1.
29/12/2010 Administrative decision, first degree
22J/2010 Cabovisão vs. PT Comunicações misleading advertising Article 6 1.
Article 7 1.
08/10/2010 Other
28J/2010 Optimus Telecomunicações vs. Vodafone Portugal misleading advertising Article 6 1. (a)
20/12/2010 Other
136/2011 136/2011 trader Article 2 (b)
07/11/2013 Supreme court decision
MAO:32/11 comparative advertising Article 5 1.
Article 14 3. al1 al1
25/01/2011 Court decision, first degree
President of the Commercial Court of Nivelles, 15 October 2008 comparative advertising Article 14 3. al1 al1 al1
15/10/2008 Court decision, first degree
President of the Commercial Court of Brussels, 5 March 2008 misleading omissions Article 5 1.
Article 6 1.
Article 7 1.
05/03/2008 Court decision, first degree
39 O 71/10 attributes of the trader Article 5 1.
Article 6 1. (f)
24/11/2010 Court decision, first degree
PS6307 "POWER BALANCE-BRACCIALE IN SILICONE" health and safety Article 5 2. (b)
Article 6 1. (b)
Annex I al1 17.
22/12/2010 Administrative decision, first degree
#10/00567 limited availability Article 6 1. (a)
Article 6 1. (d)
16/12/2010 Court decision in appeal
2008/AR/666 comparative advertising Article 6 2.
Article 6 2. (a)
12/04/2010 Court decision in appeal
Competition Council decision No 2S-23 of 6 October 2011 cure Annex I al1 17.
06/10/2011 Administrative decision, first degree
1997/2010, VII d. enforcement Article 7 1.
Article 11 2. (a)
Article 11 2. (b)
19/02/2010 Supreme court decision
General Secretary for the Consumer, press release dated 8th of March 2011 product characteristics Article 6 1. (b)
08/03/2011 Other
PS4215 "TIM PREMIA 10 AD OGNI RICARICA" mobile phone services Article 5 2. (a)
Article 5 2. (b)
Article 7 1.
03/11/2010 Administrative decision, first degree
2. Kf. 27. 121/2011/6 quality mark Article 5 1.
Article 6 1. (b)
25/05/2011 Court decision in appeal
1 As 59/2011 - 61 price Article 6 1.
Article 6 1. (d)
22/06/2011 Supreme court decision
Decision no. RWR-12/2011 misleading commercial practices Article 5 2.
Article 7 1.
01/07/2011 Administrative decision, first degree
Decision no. DDK- 2/2011 misleading commercial practices Article 6 1.
Article 6 1. (d)
20/04/2011 Administrative decision, first degree
ref. code: P/0237/08/2011 misleading actions Article 5 1.
26/09/2011 Administrative decision, first degree
PS7256 "COMET-APPLE-PRODOTTI IN GARANZIA" guarantee Article 6 1. (g)
Article 7 1.
21/12/2011 Administrative decision, first degree
2S-12 authorisation Article 2 (d)
Article 6 1.
Annex I al1 1.
Annex I al1 9.
07/05/2009 Administrative decision, first degree
2S-8 illness Article 2 (d)
Article 6 1.
Annex I al1 1.
Annex I al1 17.
17/03/2011 Administrative decision, first degree
2S-5 cure Article 2 (d)
Annex I al1 1.
Annex I al1 17.
11/02/2010 Administrative decision, first degree
A502-989/2010 free Annex I al1 20.
30/09/2010 Supreme court decision
PS4312 "IMMOBILDREAM-COMPLESSO RESIDENZIALE POLIS" terms & conditions Article 6 1. (b)
Article 7 1.
Article 7 4. (c)
22/12/2010 Administrative decision, first degree
94/2012. VJ misleading omissions Article 6 1. (b)
Article 7 1.
Article 7 2.
16/09/2013 Administrative decision, first degree
PS6401 "CRYLOGIT REGENER-CONSERVAZIONE CORDONE OMBELICALE" misleading omissions Article 7 1.
22/09/2011 Administrative decision, first degree
Competition Council decision No 2S-24 of 20 October 2011 delivery Article 6 1. (d)
Article 7 1.
Annex I al1 20.
20/10/2011 Administrative decision, first degree
PS7235 "FERRARELLE - IMPATTO ZERO" environmental claim Article 6 1. (b)
08/02/2012 Administrative decision, first degree
Precept of the Director of the market overview department of the Estonian Consumer Protection Board free Article 6 1. (d)
Annex I al1 20.
26/01/2012 Administrative decision, first degree
2S-14 free Article 11 al2 (b)
Annex I al1 1.
Annex I al1 20.
31/05/2010 Administrative decision, first degree
2S-21 free Article 6 1.
Annex I al1 1.
Annex I al1 20.
15/10/2009 Administrative decision, first degree
2S-18 prizes Article 2 (d)
Annex I al1 1.
Annex I al1 19.
10/09/2009 Administrative decision, first degree
2S-17 cure Article 2 (d)
Annex I al1 1.
Annex I al1 17.
04/07/2011 Administrative decision, first degree
2S-22 authorisation Article 2 (d)
Annex I al1 1.
Annex I al1 4.
22/10/2009 Administrative decision, first degree
Sodba II U 353/2012 free Article 6 1. (d)
16/01/2013 Administrative decision, first degree
Amsterdam Court of Appeal of 1 October 2013, ECLI:NL:GHAMS:2013:3144 financial services Article 6 1. (b)
01/10/2013 Court decision in appeal
Court of Appeal Brussels, 4 May 2010 Court of Appeal Brussels, 4 May 2010 limitations imposed by the medium Article 7 1.
Article 7 4. (c)
04/05/2010 Court decision in appeal
10/04016 10/04016 material information Article 6 1. (b)
10/05/2012 Court decision in appeal
4Ob29/13p Versandapotheke für Österreich trader Article 6 1. (f)
23/05/2013 Supreme court decision
Administratīvās rajona tiesas spriedums lietā Nr. A42774708 misleading advertising Article 13 al1
Annex I al1 5.
21/07/2010 Administrative decision, first degree
7J/2010 product characteristics Article 5 2.
Article 6 2. (b)
19/04/2010 Other
18J/2010 product characteristics Article 6 1.
08/09/2010 Other
Slovak Trade Inspection , 7.05.2010 ref. code: P/O11O/O5/2O1O price reductions Article 5 1.
Article 5 4.
Article 6 1. (d)
07/05/2010 Administrative decision, first degree
Slovak Trade Inspection, 12.05.2008 -- ref. code: P/0062/08/08 misleading statements Article 5 1.
Article 6 1. (d)
12/05/2008 Administrative decision, first degree
ERS/084/08 identity of the trader Article 5 2.
Article 6 1. (f)
Article 6 2.
Article 7 2.
30/07/2010 Court decision, first degree
IER 2010/60 misleading commercial practices Article 6 1.
Article 7 1.
Article 7 3.
23/03/2010 Court decision in appeal
Commercial Court of Antwerp, 29 May 2008 invitation to purchase Article 2 (i)
Article 7 4.
29/05/2008 Court decision, first degree
PS105 PUBBLICITÀ GIOCO DEL LOTTO SU CANALI SKY misleading advertising Annex I al1 16.
23/12/2008 Administrative decision, first degree
8J/2010 comparative advertising Article 5 2.
Article 5 2. (b)
Article 6 1. (b)
21/04/2010 Other
3J/2011 bait advertising Article 6 1.
Annex I al1 6.
25/02/2011 Other
President of the Commercial Court of Brussels, 30 January 2008 misleading advertising Article 6 1.
30/01/2008 Court decision, first degree
Vj/149-041/2009 misleading omissions Article 5 1.
Article 6 1. (d)
Article 7 1.
03/08/2010 Administrative decision, first degree
MD 2010:8 misleading statements Article 5 1.
Article 5 2.
Article 5 4. (a)
Article 6 1.
12/03/2010 Court decision in appeal
MAO:655/09 misleading advertising Article 5 4.
Article 6 1.
22/12/2009 Court decision, first degree
#09-83059 commercial offer Article 5 4.
Article 7 1.
Article 7 2.
15/12/2009 Supreme court decision
#09/00010 misleading statements Article 5 4.
Article 6 1.
20/10/2009 Court decision in appeal
Cour de cassation, Criminal section, N° 08-87.757 enforcement 06/10/2009 Supreme court decision
[2011] EWHC 250 (Ch) Kingspan Group Plc v Rockwool Ltd comparative advertising Article 6 2. (a)
21/02/2011 Court decision, first degree
2J/2011 misleading advertising Article 6 1.
10/02/2011 Other
PS1898 "POOL PHARMA-KILOCAL" health and safety Article 5 2. (b)
Article 6 1. (b)
Article 7 1.
Article 7 2.
08/10/2010 Administrative decision, first degree
PS5595 "PASTARISO SCOTTI ATTIVA-RIDUCE IL COLESTEROLO" health and safety Article 5 2. (b)
Article 6 1. (b)
01/12/2010 Administrative decision, first degree
PS513 "OPODO-SERVIZI DI AGENZIA TURISTICA ON LINE" bait and switch Article 5 2. (b)
Article 6 1. (a)
Article 6 1. (d)
Article 7 1.
Article 7 4. (c)
Annex I al1 6.
16/02/2011 Administrative decision, first degree
[2011] EWHC 106 (Ch) OFT v Purely Creative Ltd prizes Article 5 1.
Article 6 1.
Article 7 1.
Annex I al2 31. -
02/02/2011 Court decision, first degree
Vj-127/2010/22. misleading commercial practices Article 6 1.
Article 6 1. (d)
20/10/2011 Administrative decision, first degree
9 As 38/2010 - 71 misleading advertising Article 6 1. (d)
21/10/2010 Supreme court decision
Court of Appeal Antwerp, 23 December 2010 intermediary Article 6 1.
23/12/2011 Court decision in appeal
KKO:2011:88 comparative advertising Article 14 3. al1 al1
27/10/2011 Supreme court decision
MAO:157/11 environmental claim Article 6 1.
Article 6 1. (c)
08/04/2011 Court decision, first degree
17Ob26/11i trade mark Article 6 1.
Article 6 2. (a)
18/10/2011 Supreme court decision
12J/2011 authorisation Article 5 4. (a)
Article 6 1. (c)
Article 6 2. (b)
Article 7 4.
Annex I al1 4.
10/08/2011 Other
T.A.R. Lazio, Sez. I, Sentenza 26 settembre 2011, n. 7551 "Prezzi imbattibili Carrefour" bait advertising Annex I al1 5.
26/09/2011 Court decision, first degree
Vj-5/2011/73. vulnerable consumer Article 7 1.
Article 7 4. (a)
Article 7 4. (c)
10/11/2011 Administrative decision, first degree
Court of Appeal Brussels, 20 January 2009 transaction decision Article 6 1.
Article 6 1. (b)
20/01/2009 Court decision in appeal
2S-23 free Article 2 (d)
Annex I al1 1.
Annex I al1 20.
30/09/2010 Administrative decision, first degree
PS6408 "MUSIC ACADEMY ITALY" misleading advertising Article 6 1. (a)
Article 6 1. (b)
25/08/2011 Administrative decision, first degree
2S-26 free Article 2 (d)
Annex I al1 20.
04/11/2010 Administrative decision, first degree
2S-3 cure Article 2 (d)
Article 6 1. (b)
Annex I al1 4.
Annex I al1 17.
04/02/2010 Administrative decision, first degree
I414-561/2011 free Article 11 al2 (b)
Annex I al1 20.
26/05/2011 Court decision, first degree
Ombudsman of the Consumer 6th of October 2011 (Νo of protocol 9039) quality mark Article 6 1.
Article 6 1. (b)
06/10/2011 Other
Decision no. DDK-2/2013 Decision no. DDK-2/2013 misleading commercial practices Article 6 1. (c)
02/05/2013 Administrative decision, first degree
1563/2013, VII d. price Article 6 1.
12/03/2013 Supreme court decision
420/2012, VII d. advertisement Article 6 1.
26/06/2012 Supreme court decision
9J/2012 9J/2012 comparative advertising Article 5 2. (b)
Article 6 1. (b)
01/05/2012 Other
Court of Appeal of Athens 2130/2013 Court of Appeal of Athens 2130/2013 average consumer Article 5 2. (b)
Article 6 1.
11/04/2013 Court decision in appeal
6J/2012 6J/2012 misleading statements Article 6 1. (b)
07/05/2012 Other
5J/2012 5J/2012 misleading statements Article 5 1.
Article 6 2. (b)
04/04/2012 Other
MD 2013:3 MD 2013:3 black list Article 6 1. (f)
Annex I al1 4.
05/02/2013 Court decision in appeal
2J/2013 2J/2013 misleading statements Article 5 1.
Article 6 1. (b)
01/03/2013 Other
Consumer Rights Protection Centre Decision No. E03-PTU-F271-41 pyramid scheme Article 2 (b)
Article 2 (c)
Article 2 (d)
Article 5 1.
Article 5 4. (a)
Annex I al1 11.
05/09/2012 Administrative decision, first degree
PS6980 "XENALIS DIMAGRANTI" health and safety Article 6 1. (b)
06/11/2013 Administrative decision, first degree
Minutes Series A/2011 no. 0001251 Minutes Series A/2011 no. 0001251 misleading commercial practices Article 6 1. (d)
10/07/2013 Administrative decision, first degree
14J/2012 14J/2012 misleading statements Article 6 1. (b)
17/10/2012 Other
I ZR 170/10 trader Article 2 (b)
Article 2 (d)
Article 3 1.
18/01/2012 Supreme court decision
J.nr.: 12/03125 J.nr.: 12/03125 misleading commercial practices Article 6 1. (b)
18/04/2013 Other
J.nr.: 12/03779 omission Article 7 1.
11/03/2013 Other
J.nr.: 11/02116 J.nr.: 11/02116 misleading commercial practices Article 6 1. (d)
Article 7 1.
12/01/2012 Other
13J/2013 13J/2013 misleading statements Article 5 2. (b)
Article 6 1. (b)
01/01/2012 Other





Legal Literature

Reference Title Author Date
Profit.cz - online business magazine, February 24, 2008 More obvious rules on consumer protection Z. BAUER 2008
MKB-Adviseur, 2008-5, pages 6-11 Fair trade: judging misleading commercial advertising and other unfair commercial practices J.J.C. KABEL 2008
Uitgeverij Kluwer B.V., Deventer, 2009, ISBN 9789013060089 Unfair Commercial Practices, misleading advertising and comparative advertising: discussing articles 6:193a-6:96 of the Dutch Civil Code P.G.F.A. GEERTS and E.R. VOLLEBREGT 2009
Tijdschrift voor Consumentenrecht en handelspraktijken, 2005-5, pages 175-186 The UCP Directive M.F.H. BROEKMAN 2005
Building, 27 June 2008, 59 The accidental criminal R. CHOAT 2008
Defensor Legis N:o 2/2009, pages 276-291 Freedom of speech and regulation of unfair marketing R. OLLILA 2009
C.T.L.R. 2008, 14(7), pages 179-180 EU sweeps interim results: misleading advertising and unfair practices on airline ticket selling websites O. BRAY 2008
Petites affiches, November 21, 2008, No. 234, page 8 The offence of misleading commercial practices replaces the offence of false or likely to mislead advertising J. LASSERE-CAPDEVILLE 2008
Droit pénal No. 2, February 2008, étude 4 From false advertising to misleading commercial practices S. FOURNIER 2008
T.W. 2007, 201, 14-15 Copycats get the cream C. LINDSAY 2007
In X., Understanding EU Consumer Law, Antwerp, Intersentia, 2008, pages 61-118 Unfair consumer practices and misleading advertising H. MICKLITZ 2008
Europejski Przegląd Sądowy, March 2008, p.13-21 Bank practices violating consumer rights regarding credit cards R. POŹDZIK 2008
Pravna praksa 2008, number 15, page 13 and following Membership in SMS clubs - is this a fair commercial practice of concluding agreements? A. GORŠEK 2008
http://www.e-radcaprawny.org/eshop,1,3,3,479,szczegoly,komis,0,1,2.html Product placement as an unfair commercial practice D. CHOJNACKA - DZIEDZIC 2010
Revue trimestrielle du droit commercial 2008, page 882 Misleading advertising. Proof. Allegations. B. BOULOC 2008
Responsabilità civile e previdenza, 2009, vol. 4, 800 The slogan "light" is misleading: recoverable damages caused by cigarettes to consumers G. BUFFONE 2009
Rivista di diritto industriale, 2009, vol. 1, page 29 Trade marks in European and domestic rules with specific respect to misleading commercial practices P. FRASSI 2009
Diritto dell''informatica, 2008, vol. 1, page 1 From misleading advertising to unfair commercial practices. Administrative and jurisdictional protection C. PIAZZA 2008
IT Law Today, April 2011, page 5-6 Bait and switch - buying deal may have breached the law - iPhone sales Unknown 2011
Neue Juristische Wochenschrift (NJW) 2010, 3280-3287 The development of unfair competition law in the years 2008 until 2010 N. KLUTE 2010
La Reforma de la Ley de Competencia Desleal. Tirant lo Blanch. 2010 The Reformation of the Unfair Competition Law J.I. RUIZ PERIS 2010
Aranzadi Civil-Mercantil núm. 8/2011 (Estudio). Disguised trade practices. N. IRACULIS ARREGI 2011
Nederlands Tijdschrift voor Europees Recht, 2010, vol.5, pages 155-164 Comparative advertising; some considerations. J.J.E. BREMER 2010
Pravna praksa, 2011, No. 37, page 15 Lump Sums under ZVPNPP L. REJC 2011





Other materials

N/A




Synonyms

misleading advertisement , misleading advertisements , misleading publicity