European Commission

 

Keywords details

The keyword comparative advertising has been found in the following documents:

UCP Directive

Article 6 2. (a)


EC Guidance

1. The scope of application of the directive
2.5.7. Product comparisons involving environmental claims must be assessed under the criteria set out by the Directive on Misleading and Comparative Advertising



Cases

National ID Common name Subject Directive article Date decision Decision type
[2009] IEHC 569 Tesco Ireland Limited v Dunnes Stores enforcement Article 11 al2 (a)
Article 14 4. al1
23/12/2009 Court decision, first degree
MD 2010:6 comparative advertising Article 5 1.
Article 5 2.
Article 5 4. (a)
Article 6 1.
Article 14 3. al1 al1
09/02/2010 Court decision in appeal
5 0 68/09 comparative advertising Article 5 1.
14/07/2009 Court decision, first degree
6 U 108/07 misleading advertising Article 5 1.
Article 5 2.
Article 5 3.
29/05/2008 Court decision in appeal
19J/2010 misleading advertising Article 5 4. (a)
Article 6 2. (a)
Article 7 1.
20/09/2010 Other
28J/2010 Optimus Telecomunicações vs. Vodafone Portugal misleading advertising Article 6 1. (a)
20/12/2010 Other
MAO:32/11 comparative advertising Article 5 1.
Article 14 3. al1 al1
25/01/2011 Court decision, first degree
President of the Commercial Court of Nivelles, 15 October 2008 comparative advertising Article 14 3. al1 al1 al1
15/10/2008 Court decision, first degree
16 O 560/10 environmental claim Article 6 1.
Article 6 1. (b)
Article 6 2.
Article 6 2. (a)
07/12/2010 Court decision, first degree
Consumer Protection Board free Article 6 1. (b)
Annex I al1 20.
03/02/2012 Administrative decision, first degree
Competition Council decision No 2S-24 of 20 October 2011 delivery Article 6 1. (d)
Article 7 1.
Annex I al1 20.
20/10/2011 Administrative decision, first degree
Ombudsman of the Consumer 23rd of April 2010 (Protocol No 906) comparative advertising Article 6 2. (a)
23/04/2010 Other
8J/2010 comparative advertising Article 5 2.
Article 5 2. (b)
Article 6 1. (b)
21/04/2010 Other
MD 2009:24 misleading statements Article 5 1.
Article 5 2.
Article 5 4. (a)
Article 6 1.
03/09/2009 Court decision in appeal
[2011] EWHC 250 (Ch) Kingspan Group Plc v Rockwool Ltd comparative advertising Article 6 2. (a)
21/02/2011 Court decision, first degree
12J/2011 authorisation Article 5 4. (a)
Article 6 1. (c)
Article 6 2. (b)
Article 7 4.
Annex I al1 4.
10/08/2011 Other
H.D. 288/2009 and 289/2009 (or U 2012.1089H) H.D. 288/2009 and 289/2009 (or U 2012.1089H) misleading commercial practices
06/01/2012 Supreme court decision
6J/2012 6J/2012 misleading statements Article 6 1. (b)
07/05/2012 Other
2J/2013 2J/2013 misleading statements Article 5 1.
Article 6 1. (b)
01/03/2013 Other
Minutes Series A/2011 no. 0001251 Minutes Series A/2011 no. 0001251 misleading commercial practices Article 6 1. (d)
10/07/2013 Administrative decision, first degree
14J/2012 14J/2012 misleading statements Article 6 1. (b)
17/10/2012 Other
Consumer Rights Protection Centre Decision No. E03-PTU-K47-30 misleading advertising Article 2 (b)
Article 2 (d)
Article 2 (e)
Article 2 (k)
Article 5 1.
Article 5 4. (a)
Article 6 1.
14/06/2012 Administrative decision, first degree
13J/2013 13J/2013 misleading statements Article 5 2. (b)
Article 6 1. (b)
01/01/2012 Other




Legal Literature

Reference Title Author Date
U.2008B.275 Unfair trade practices - the Europeanisation of Danish marketing law J. TRZASKOWSKI 2008
Markkinointijuridiikka 2012, 2012, WS Bookwell Oy Market practices 2012 E. KOIVUMÄKI and P.HÄKKÄNEN 2012
Markkinointioikeus käytännössä, 2008, Talentum, Tampere, pages 166-173 Marketing law in practice P. PALORANTA 2008
Neue Juristische Wochenschrift (NJW) 2010, 3280-3287 The development of unfair competition law in the years 2008 until 2010 N. KLUTE 2010
Rivista di diritto industriale, 2009, vol. 1, page 29 Trade marks in European and domestic rules with specific respect to misleading commercial practices P. FRASSI 2009
Nederlands Tijdschrift voor Europees Recht, 2010, vol.5, pages 155-164 Comparative advertising; some considerations. J.J.E. BREMER 2010
Uitgeverij Kluwer B.V., Deventer, 2009, ISBN 9789013060089 Unfair Commercial Practices, misleading advertising and comparative advertising: discussing articles 6:193a-6:96 of the Dutch Civil Code P.G.F.A. GEERTS and E.R. VOLLEBREGT 2009
Nederlands tijdschrift voor Europees recht, 2007, 7/8, pages 124-136 A closer look on legislative practices: an analysis of the implementation of the UCP Directive in The Netherlands L. STEIJGER 2007
Justičná revue, 2010, vol. 11, pages 1256 - 1264 Comparative advertising versus unfair competition A. HORNIAKOVÁ 2010
Justice of the Peace, 2008, vol 172, page 560-565 The Trade Descriptions Act 1968 is Dead: Long Live The Consumer Protection from Unfair Trading Regulations 2008 Part 3 V. SMITH 2008
G. STRAETMANS, J. STUYCK and E. TERRYN, De wet handelspraktijken anno 2008, Mechelen, Kluwer, 2008, pages 51-86 Misleading and comparative practices after the implementation of the UCP Directive E. TERRYN 2008




Other materials

Title Emanating from




Synonyms

comparative advertisement , comparative advertisements , misleading publicity