Under Annex I of the Directive ("black list"), the following practices are always considered unfair, and therefore prohibited, regardless of the impact they have on the consumer's behaviour:
Example: using any community or national label (e.g.: Nordic Swan label, Blue angel, or NF environment) without authorisation.
Example: claiming that a product has been approved by an environmental agency, an NGO or a standardisation body when this is not the case.
Example: a trader displaying on his website that he is a signatory of code of conduct relating to the product's environmental performance when this is not the case.
Example: a trader claiming that the code of conduct of his car-manufacturing company is endorsed by the national environment agency, ministry or a consumers' organisation when this is not the case.