Legal Literature detail
|Reference||Justice of the Peace, 2008, vol 172, page 560-565|
|Country||United Kingdom||Legal Literature date||2008|
|Author||V. SMITH||Author initial|
|Title EN||The Trade Descriptions Act 1968 is Dead: Long Live The Consumer Protection from Unfair Trading Regulations 2008 Part 3||URL EN||http://www.consumercrime.co.uk/site.aspx?i=ar3324|
|Keywords||enforcement, entry into force, old case law, comparative advertising, B2B|
This article is the third of a three-part article on the Consumer Protection from Unfair Trading Regulations 2008, which substantially repeal the Trade Descriptions Act 1968. The article focuses on the resulting statute and case law on disclaimers, offences and enforcement.
It discusses the implementation of Directive 2006/114/EC (Misleading and Comparative Advertising Directive) via the Business Protection from Misleading Marketing Regulations 2008, illustrates this implementation with a flow chart, and reflects on the standard of drafting evident in the new legislation.