United Kingdom

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The Consumer Protection from Unfair Trading Regulations 2008 (SI 2008/1277)

Reg 2(1) "professional diligence" means the standard of special skill and care which a trader may reasonably be expected to exercise towards consumers which is commensurate with either-- (a) honest market practice in the trader's field of activity, or (b) the general principle of good faith in the trader's field of activity.