Bulgaria

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Law amending the Consumer Protection Act

68 (f), par.1 A commercial practice also shall be regarded as misleading if, in its whole factual context, taking account of all its features and circumstances as well as the limitations of the communication medium, it does not provide material information that the average consumer needs, according to the context, to take an informed commercial decision and thereby causes or is likely to cause the average consumer to take a commercial decision that he would not have taken otherwise.