Belgium

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Law on commercial practices and the provision of information to and the protection of consumers

94/6 §2, al. 2, 1° any marketing activity regarding a product or service, including comparative advertising, which creates confusion with another product, service, trade mark, trade name or other distinctive sign of a competitor;

Law on market practices and the protection of consumers

89, al. 2, 1° any marketing activity of a product, including comparative advertising, which creates confusion with any products, trade marks, trade names or other distinguishing marks of a competitor;