344 commitments

Submission number Informations Report Actions
1396621840426-1639 European Federation of Pharmaceutical Industries and Associations (EFPIA)

Drink-less.com, a website to help increase awareness and treatment of excessive alcohol consumption

The European Federation of Pharmaceutical Industries and Associations (EFPIA) represents the pharmaceutical industry operating in Europe and is committed to reaching the goals set by the WHO NCD Action Plan, including the reduction of harmful use of alcohol.
Alcohol dependence affects 14.6 million people in Europe. Compared to other chronic diseases, the level of stigma remains very high in the general population and within the healthcare practice, which is reflected by the very low diagnosis rate (only 15% are diagnosed) and low treatment rates (only 10% receive treatment).

Lundbeck A/S, a member company of EFPIA focused on R&D in brain diseases including alcohol dependence, is therefore active in raising awareness of harmful alcohol consumption and motivating EU citizens to take action (whether they themselves drink too much or whether one of their relatives does). To do so, Lundbeck has put in place the website drink-less.com, which provides evidence-based information on the effects of harmful consumption, provides online brief interventions, encourages citizens to assess their drinking levels and engage with healthcare professionals on their alcohol consumption. The website will feature a section on what alcohol dependence is and how it affects the brain. It will also include a Drink Calculator to help people understand the consequences of alcohol consumption on their body and the risks associated with excessive alcohol consumption. It will also provide advice for families of people with alcohol use disorders. In 2014, this website will be available in other languages than English and tailored to the different cultures.

Final  See details
1395390205105-1635 Brown-Forman

Establishing Regional and National Responsibility Committees

Starting at the European regional level and then cascading to individual markets, establish internal committees / working groups accountable for increasing employee awareness and activity on alcohol responsibility, with the ultimate objective of developing trade and consumer-facing initiatives on a critical alcohol issue in each key market.

Intermediate  See details
1395132594268-1634 European Public Health Alliance

Maintaining a public health approach in EU action on marketing, labeling and packaging of alcohol

EPHA will ensure the exchange of information in the following ways:

1. EPHA will provide its members with an update on alcohol policy that will be presented during the monthly EPHA Policy Coordination Meetings. Written updates are distributed at the meeting and made available to members that cannot attend, through our website.
2. EPHA will organise alcohol working groups linked to the main alcohol-related developments. The working groups establish a formal space for an exchange of information and a discussion of key NGO priorities on alcohol. The working groups are minuted and a list of action points is distributed to all EPHA and EUROCARE members working on alcohol-related issues.
3. EPHA will host two health determinants special interest groups meetings per year. The special interest group brings together those members working on health determinants and alcohol policy is a permanent agenda point. The minutes from the special interest group and action points are made available to our members at our website.
4. EPHA will continue to use its alcohol mailing list to contact members with news, information on events, or consultation on internal EPHA policy decisions.
5. EPHA will publish all documents prepared by the Secretariat in the members' only section of the monthly EPHA newsletter. Other relevant news items relating to alcohol will be made publicly available on the website and in the newsletter. EPHA will monitor the Transatlantic Trade and Investment Partnership and analyse the impacts on alcohol policy and alcohol will be included in reports/positions on trade.

Intermediate  See details
1394792918434-1633 European Transport Safety Council (ETSC)

SMART (Sober Mobility Across Road Transport)

The objective of SMART (Sober Mobility Across Road Transport) is to address the main issues related to alcohol and driving and continue ETSC advocacy activities both at EU and Member States level to tackle drink driving and reduce the number of alcohol-related deaths. Driving under the influence of alcohol is a major factor increasing the risk of road collisions. While the dangers linked to drink driving are fairly well understood, the phenomenon is still widespread in Europe. The aim of this three-year project is to contribute to reducing alcohol-related road deaths and injuries through the identification and promotion of best practice in policy, campaigns and advocacy. The activities foreseen for SMART will be consistent with and supplement ETSC's systemic and evidence-based approach to road safety work. ETSC acknowledge that alcohol is a major risk factor on the roads, and there is a need for cooperation from across the range of public and private stakeholders to further our commitment to tackle drink driving, including the road safety community, the public health and medical community, alcohol industry and others. During the three years of the SMART project, ETSC will constantly reach out to these stakeholders through a series of deliverables. The project is funded by The Brewers of Europe over a 3 year period.

Intermediate  See details
1392023131840-1632 Institut de Recherches Scientifiques sur les boissons alcoolisées (IREB)

Scientific one day meeting

Organisation of a one day meeting on 2013 December the 11th dedicated to "Women and alcohol". Fourteen scientists will participate to this conference open to public (registration is free but needed). This day will be divided in three symposia and one round table. The first symposium will present the differences between men and women: findings in France and in Europe. The second one will be dedicated to the historical perspective of these differences and the third one will be consecrated to the biological substrate.
The roundtable will focus on the care and raise the question of whether it should be differentiated by gender or not.

Intermediate  See details
1392021201706-1631 SABMiller

Desprealcool.ro - Program on responsible alcohol consumption

Our commitment is to continue the consolidation of the existing programs developed on the website of Alcohol Responsibility Program www.desprealcool.ro on the pillars already built, with focus on addressing underage consumption, alcohol and pregnancy and don't drink and drive. As part of the commitment we will continue to develop new content, messages, materials and activities to support on-going the communication on these areas and to engage with the community on the website and on our social media accounts (main target of 18-35 years), with opinion formers, NGOs, media. In this way, visitors on the website can access appropriate, comprehensive information and familiarize themselves with the opinions of scientists, well- known and influential key opinion leaders regarding responsible alcohol consumption. Also, the mobile applications developed to facilitate the access of users to our messages and support a responsible behavior towards alcohol consumption (Zero la Mie and Petre) will be updated and supported to drive engagement with the target audience. Integrated communication strategy including media and PR activities on-line and offline will be implemented in order to continue to build and sustain awareness on alcohol responsibility.

Final  See details
1384866013379-1616 Royal College of Physicians, London

Exhibition: ‘This bewitching poison’: Alcohol and the Royal College of Physicians

The RCP will develop an historical exhibition to run from January – December 2014 that will seek to increase understanding of alcohol and health policy issues among the general public and health professions.

The remit of the exhibition will include coverage of historical and contemporary issues linking specific health problems to alcohol consumption and examining ways in which the government, the medical profession and the drinks industry are trying to tackle behaviours which lead to these problems today.

Final  See details
1381824476282-1614 The Brewers of Europe

Cyprus Brewers Association - European Night Without Accident

The Cyprus Brewers Association (CBA) will participate in the EU-wide European Night Without Accident initiative, organised in Cyprus by the NGO Reaction, Youth for the Prevention and taking place this year on October 19th. At the entrance of nightclubs volunteers will encourage groups to choose a “designated driver”, someone who commits to staying sober and being responsible for driving home safely the other friends in their group. When the “designated drivers” leave the nightclub, the volunteers give them the opportunity to undergo a breath test to confirm they have honoured their commitment.
The CBA is a volunteer to the event, participating with teams from member companies at various night clubs in different cities. The volunteers will inform the people entering the night clubs about responsible drinking and encourage them to use a designated driver.
The CBA will circulate information to the member breweries about responsible drinking and also use press releases around the event, informing the general Cyprus population about responsible drinking.

Final  See details
1375788883115-1612 Advertising Information Group (ZAW and WKÖ)

Ethics education for responsible advertising in the field of alcoholic beverages

The commitment concerns the provision of ethics education for responsible advertising in the field of alcoholic beverages. The aim is to create a specific mindset and consciousness thanks to which advertisers, the various media, advertising agencies as well as prospective young professionals in the area of commercial communicationare capable of creating advertising, which follows ethical and moral principles. Regarding the alcohol policy, self-regulation plays an essential role in Austria Germany. Furthermore, the education is characterised by the strong connection to the ethic codes of the German and Austrian SROs (Self-Regulatory Organisations). ZAW and WKO take into account the specific challenges of the new digital environment and converging media. Sensitive issues are in the focus of the training and education plans provided by ZAW and WKÖ with a clear priority on advertising campaigns for alcohol. Thanks to this commitment, the effectiveness of the self-regulatory process will be enhanced and secured.

Additionally, the WKö is working with the ethics education programme "3E Module" created by the European Advertising Standards Alliance where participants will be encouraged to develop their own "Moral Compass" in order to act responsibly when planning and creating advertising campaigns, especially concerning the promotion of alcoholic beverages. In addition, the "3E Module" can be seen as a strategic tool on a meta-level to ensure an adequate ethical approach when adapting existing ethic codes.

Final  See details
1364979555704-1610 Alcohol Policy Youth Network - APYN

Regional Alcohol Policy Youth Conference

The Regional European Alcohol Policy Youth Conference its first conference of its kind in Eastern Europe, following-up the successful First European Alcohol Policy Youth Conference that took place in Bled, Slovenia in 2012 that was co-organized by APYN and No Excuse Slovenia (applicant). This conference will have six working days and will take place between 20th and 26th September 2013 in Chisinau, Moldova.

The conference will consist of introduction and closing plenary presentations (the closing one will happen in the Moldovan Parliament) and three-four parallel sessions in line with the wishes and expectations of the promoters - National Youth Councils/ Networks from seven Eastern European/ Caucasus countries + Turkey. Most probably the parallel sessions will be focusing on the three pillars of APYN work - i.e. youth research on alcohol, project development and advocacy/ lobbying.

As a product we will produce a publication that will focus on the different stakeholders approaches in this part of Europe towards alcohol policy and an action plan how young people can get better included into delivering a more comprehensive and effective alcohol policy in the region.

We are expecting up to 40 participants, 10 young support staff, 7 experts (facilitators or trainers) and 7 experts (as speakers). The speakers and other experts that will be older than 30 years, will provide their own transport and accommodation.

Final  See details