Difference between revisions of "Unique Device" English (en) français (fr)

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Unique Browser (formerly also Unique Visitor) is an unique and valid identifier (= [[IP]]  + [[User-Agent]]). [http://www.ifabc.org/pages/webmeasurement/usermetrics.html]
  
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This metric does NOT measure a person. Instead, it is a measure of a device through which a person interacts with a website or network, in common with all measurement software.
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Formerly it was also called the Unique Visitor, but it was misleading as it made people believing that they measure by this way real people.
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[[Category: Europa Analytics]]
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[[Category: Europa Analytics Project Glossary]]
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[[Category: Terms]]
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[[Category: Web Analytics]]
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[[Category: Web Analytics Terms]]

Revision as of 13:48, 7 February 2011

Unique Browser (formerly also Unique Visitor) is an unique and valid identifier (= IP + User-Agent). [1]

This metric does NOT measure a person. Instead, it is a measure of a device through which a person interacts with a website or network, in common with all measurement software.

Formerly it was also called the Unique Visitor, but it was misleading as it made people believing that they measure by this way real people.

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