FARNET
Fisheries Areas Network

FLAG Factsheet

Steinburg FLAG

Official name: 
LAG AktivRegion Steinburg Fischwirtschaftsgebiet Glückstadt
Country:
Region: 
Code: 
DE204
Programming period: 
2007-2013
2014-2020

Area

Glückstadt is a town in the Steinburg district of Schleswig-Holstein, Germany. It is located on the right bank of the Lower Elbe at its confluence with the Rhin river, about 45km northwest of Hamburg. The FLAG area consists solely of the municipality of Glückstadt and is part of the LAG AktivRegion of Steinburg.

The harbour of Glückstadt no longer has any important active fisheries. Due to its location on the Elbe river on the way to Hamburg, its long tradition lies in fish processing, mainly herring, which is not caught in the FLAG area.

The activities of Steinburg FLAG focus on the reputation of the area regarding the processing of herring. “Glückstädter Matjes” is a nationally well-known product (Matjes = maiden herring). The FLAG supports the marketing of this product on a regional and national level. Two companies are currently active in the processing of Matjes.

The challenges for the FLAG lie in linking the fish processing sector to the broader tourism sector and using the potential of the harbour so as to develop it into a popular tourist attraction for the town of Glückstadt.

Type of area:
Sea Basins:
Protected areas: 

The nature conservation area of” Rhinplate und Elbufer südlich Glückstadts“; takes up 460 hectares or roughly 20% of the FLAG’s territory.

Population
11 815
Surface area (km²)
23
Population density
514
Total employment in fisheries
42
Fishing: 
2
Processing: 
40

FLAG strategy

The motto of the strategy is:” Fish & the Elbe experience”- It pursues the following four strategical aims:

  • Development of the marketing of fisheries aimed at tourists
  • Development of the harbour of Glückstadt into an “adventure harbour” while preserving its cultural heritage
  • Long-term preservation of jobs in fisheries and tourism
  • Intensification of existing networks of fishing, catering trade and tourism
Objective: 
Adding value, creating jobs, and promoting innovation along the fisheries chain
Priority: 
3
Supporting diversification
1
Enhancing and capitalising on the environmental assets
1
Promoting social wellbeing and cultural heritage
5
Strengthening the role of fisheries communities in local development
4

Funding

Total public budget allocated to the FLAG for 2014-2020: 
329 412
  • EMFF: 
    280 000
  • MS co-financing: 
    49 412
  • Sources of co-funding: 

    The co-financing of projects is provided by the municipality of Glückstadt. The costs for the FLAG management are included in the overall management costs for the LAG Aktiv-Region Steinburg, of which the Steinburg FLAG is part.

    The FLAG and LAG are closely linked with each other. This integration allows the FLAG to save on running and animation costs from the EMFF. This allows the FLAG to make the most of its budget.

  • Funds: 
    EAFRD

Project examples

  • Acquisition of a fishing trawler by the Fishing association of Glückstadt; in order to offer fishing journeys to tourists
  • A media station for the Detlefsen Museum: Modernisation and optimisation of the exhibits that focus on herring fishing and whale hunting 

Calls for proposals

Projects can be presented on an ongoing basis to the decision-making body of the FLAG which meets regularly.

Expertise & cooperation

The FLAG area has a long tradition of fishing and tourism. They have experience in co-operation from the last period involving marketing and interlinking with other areas with regard to tourism. There is a high interest shown by the fishermen in the development of pesca-tourism in the region, as well as exchanging and cooperating in this area of expertise. The FLAG is interested in cooperating with other German FLAGs located on the North Sea coast.

Partnership

Accountable body: 
LAG AktivRegion Steinburg
Members of the partnership: 
  • Fishing association Glückstadt
  • “Unterelbe” landscape association
  • Municipality of Glückstadt
  • Gastronomy
  • Tourism association
  • Individual fisherman
  • Plotz Spezialitäten GmbH, producer of pickled herring (matjes)
  • Raumann Matjes GmbH, producer of pickled herring (matjes)
Number of individuals/organisations in partnership/general assembly: 
8
% of fisheries actors: 
22%
% of other (non-fisheries) private / NGO sector actors: 
33%
% of environmental actors: 
0%
Number of individuals on main decision-making body/board: 
9
% of public actors: 
44%
Number of contracted staff in FLAG: 
1,00

Map

FLAG Contacts

LAG AktivRegion Steinburg
 
Talstr. 9
25524 Itzehoe
Germany
FLAG Manager:
Ms. Anke Rohwedder
Phone:
+49 4821 94963230
Languages:
  • German (Mother tongue)
  • English (Basic)
Publication date: 
17/05/2017
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