The area is situated in the north-eastern part of Pomerania, in the Kaszuby Lake district. There are over 100 lakes and several rivers, the total surface of waters is over 6,000 hectares (nearly 5% of the FLAG area). Most of the lakes are owned by the state, others are rented by small family businesses which carry out extensive fish production. One of the challenges is the falling incomes of the fish farms as although there is good demand for fresh fish from the lake, prices are low. Cormorants cause significant losses. Many people in fishing families, particularly women, are looking for new sources of income, and are increasingly looking towards the tourism sector. The fishing sector is poorly integrated in the fishing community.
There are 13 natural reserves, the Kaszuby Landscape Park, two areas of protected landscape, 11 Natura 2000 areas and many valuable natural monuments.
The FLAG intends to improve the integration of the fisheries sector into the local community, strengthen its identity and promote the Kaszuby fisheries tradition (including traditional fishing equipment, skills, fish cooking recipes etc.).
It will seek to support business development both within the fisheries supply chain and in other sectors. It will also carry out training and awareness raising about water quality and the natural assets of the area, including the impact of cormorants on the incomes of fish farms. Support is also envisaged to strengthen civic dialogue and improve participation of the fisheries communities in local governance.
The partnership is composed of individuals, NGOs (Kaszuby Popular University, angling and hunting associations, local development associations), businesses (including the largest fish producing farm RADBUR) and local authorities (seven municipalities and one county administration)