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FLAG factsheet - Latvia - Zied Zeme

Offical name: 
Publisko un privāto partnerattiecību biedrība Zied Zeme
Riga Planning Region
Municipalities of Ikšķile, Ķegums, Lielvārde and Ogre
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Description of the area and its main challenges

The FLAG “Zied Zeme” is situated in central Latvia, close to the country’s biggest river, the Daugava. This region is one of the most developed and socially active in Latvia, but the potential of the river, especially for tourism and recreational purposes, is underexploited. The local population is interested in all kinds of social, cultural, sports and enterprise activities.

One of the main challenges faced by the area is the significant economic differences between the four municipalities, as well as in the living conditions between urban and rural areas. This, and high levels of unemployment in rural areas, has contributed to migration towards urban areas.

Population: 38 979 inhabitants (01.01.2011)          Employment in fisheries: 60

Surface area/km²: 1825.3                                 Coastal or inland: inland

Population Density/ Inhabitants/ km²: 21.37   Protected areas:

There are 11 protected areas, including the Nature 2000 areas and nature parks, Ogres ielaja (Ogre Valley) and Ogres Zielie kalni (Ogre Blue Hills), and nature reserves, the Daugava river near Kaibala and Lielie Kangari (Great Kangari).

Main focus of FLAG strategy

The FLAG strategy is focused on improving the quality of life of local inhabitants by providing solutions to identified socio-economic problems. A key focus of the strategy is the development of the Daugava river, so that it brings more benefits to the local community. The FLAG is promoting the long term development of the area, as well as stimulating cooperation between the different local stakeholders.

The three main actions of the strategy, aimed at resolving the above mentioned issues include:
- support for fisheries and tourism-related infrastructure and services;
- support for environmental improvements;
- support for the development or renewal of local recreation, sports and cultural attractions;

Environmental Management (1-5, where 5 is high priority and 1 is low priority): 3

Improving the competitiveness of the fisheries sector (1-5): 3

Diversification into other activities (1-5): 4

Project examples and ideas

- Reconstruction of a local water reservoir and the development of infrastructure for recreation (beach, volleyball field, changing rooms, etc.);

- Awareness raising activities on environment’s protection. 

- Purchase of technical equipment to support wardens who are protecting local rivers from illegal fishing.


Lead partner or Responsible Legal Entity:
Publisko un privāto parterattiecību biedrība “Zied Zeme” (Public and private partnership society “Zied Zeme”)

Other key actors/organisations in the partnership:
Ogre and Kegums District Councils, Iskile and Lielvarde municipalities, crab fish farmers association, Lielvarde youth association, “Let’s fish” association, Ogresgalieši association, youth centre for active recreation association, “Park” association, “Eisenstein” communication centre, Industrial canvas producers association, “Second home” association, The Red Cross, “99 white horses” company, association of local horse riders, 20 individuals.

Links with LEADER:
Zied Zeme FLAG is also a Leader LAG for 2007-2013 programming period.

% of public actors (on the decision-making board): 39%

% of fisheries actors: 15%

% of other (non-fisheries) private / NGO sector actors: 46%

% of environmental actors: 0%
The FLAG board has 13 members and two of them represent the fisheries sector: the manager of a fish farm and a member of a fishermen’s association.

Number of individuals/organisations in partnership: 31

Number of individuals on main decision-making body: 13

Number of contracted staff in FLAG: 4


Total public budget of FLAG 2007-2013:     469 136.21 LVL / ~ 667 524 EUR

EFF:                                                              351 852.16 LVL / ~ 500 643 EUR

Other public (national):                               117 284.05 LVL / ~ 166 881 EUR

FLAG Manager: 
Linda Krumina
Other contact: 
Janis Silins
Raina iela 11a, Lielvarde, LV-5070, LATVIA
info (at)
+371 29185665
Languages spoken: 
Latvian, English, Russian