The Association Aicha for the development of proximity and the environment was created on 17 August 2005.
1. To combat the negative effects of drought, through the creation of modern oases adopting the drip irrigation method. These oases are made up of 70% cactus and different kinds of fruit trees proven by scientific research to be the most compatible with the semi-Saharan climate.
2. Promoting school enrollment at the regional level. To this end, the Association reserves 21% of the budget used for the development of the oasis, services provided by educational establishments require improvements in their capacity deliver content: by promoting healthy eating in school canteens and purchasing the necessary supplies to facilitate learning. The association also participates in the building and expanding the socio-pedagogical practices, by expanding programs and courses on offer, in more locations.
3 . Produce organic foods, and promote the introduction of ostrich breeding, beekeeping and helicoptering in the area. The latter project represents a stepping stone to the development of tourism at the local level. The white beach is a local attraction with the potential to change the image of the region, while working with local and foreign partners to diversify the local market structures.